Understand the Low Risk merchant Low Risk Category before you apply it at the bank for a merchant Account because merchants in our payment processing world are categorized under low-risk, medium-risk, and high-risk categories. There are a number of points or reasons concerning which any business can be classified as Low Risk or high risk or medium risk […]
I have met lately a lot of people really confused by all the Social Media hype, the marketing webinars, and are at a total loss.
I am not talking about the young person who wants to start a career as a blogger and tries to monetize a blog and swims in the depths of webinars.
I am talking about Business owners that are not in the tech industry.
Chiropractors, businesses that offer services, shops that need more clients, whether they are spas, beauty salons, etc.
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Today, I opened Twitter to read the latest. To my dismay I find some people who found some webinar on how to make some quick money, and started tweeting 40 times a day, simply posting pictures with links to an obvious Clickbank account.
People wake up! You can’t possibly teach what you don’t know. If you want to become a true authority on a subject, do yourself a huge favor and study. Nothing in life comes easy. If this were the case, then everyone would be a billionaire and “share” their secrets.
Your posts and blogs aren’t even written properly. If you want a piece of this pie and really yearn to become an entrepreneur and authority on a subject, then do it in a respectful way, earn the trust ans respect of your peers through patience, perseverance, continuous learning and for crying out loud hire an editor. If you cant even use proper English, then do us and yourself a favor and go back to school.
How on earth do you expect to succeed when average is good enough for you?
I will give a few examples:
1. Share to spread words. WHAT?
2. I can give you many informations. IN WHICH SCHOOL did you learn this?
If you can’t even write properly to convey your message and sell your services or product, don’t you think that a prospective client will think twice before hiring you?
So wannabe entrepreneurs buckle down and educate yourselves.
I don’t know about you, but I am sick and tired with the current marketing strategies of certain companies. You are invited to watch a video, or a landing page, and it literally loses me in the first 5 seconds.
You will ask why? Well, I don’t want to hear 600 times if I would love to look better, make more money, or anything, accompanied by not so official stories of success, only to end up at the end of the video or page, to see that IF you REALLY want all that you have to buy this, that or the other.
How about you start respecting your prospective clients and customers by being honest. Yes share a video or a landing page or even a webinar, and take 10 seconds to tell your audience all the great stuff your company offers, if we only pay this or that amount to learn the how to, or buy your product?
Don’t underestimate the savvy consumer or business person by claiming things that are not proven. Branding your company and gaining respect in the market is essential. Don’t use Facebook or other social media with LOUD titles such as W. White is being fired from TV O M G she is hiding a huge secret, or Helen DeGeneres, only to have people land to a page that claims to have the latest cream, or pill that will magically transform you.
Have you ever seen Dell let’s say, or Macy’s, or Microsoft drag you through the mud to convince you to buy something or subscribe to a service? Of course not! Be honest. Respect who you are and what your company stands for.
In today’s ever changing market, EVERYONE wants to become a billionaire in 5 minutes, pushing buttons, becoming an affiliate of shady companies that show you income pictures from their so called Bank Accounts or PayPal accounts.
Give me a break!
And I do not mean everyone! There are fantastic, hard working honest companies that stand behind their products or services and who respect YOU, the end buyer.
Stick with those good companies and do not fall prey for shady business practices. It is really a shame to see such ethics and conduct, especially now that we have so many wonderful tools to further our businesses and be proud of our process, our product and the people we come in contact with!
There is a frenzy for blogging, for success, for more, more, more and more. S T O P!
Start thinking and calm down. When will OK be good enough? I do not make money from my blog on purpose. I just write my thoughts, my experiences and see it as what it really is. A hobby. Not EVERYONE has to be an entrepreneur, not everyone has to have a blog. Continue reading
Cybercriminals don’t just send fraudulent email messages and set up fake websites. They might also call you on the telephone and claim to be from Microsoft. They might offer to help solve your computer problems or sell you a software license. Once they have access to your computer, they can do the following: Continue reading
My Shift In Blogging
I’ve recently had a shift in mindset about blogging. A bit of an “aha” moment, I guess you can call it…
I used to be so caught up in how often I posted. I wanted to make sure that I blogged constantly and always put something new in front of people. I was concerned with consistency and with frequency. If I didn’t post often, people would forget about me and my blog and I would become less and less relevant. It was a legitimate concern and I really believed that the most important thing in blogging was to just be consistent and post as often as possible.
My shift came recently, while reading something by Derek Halpbern. I honestly can’t remember the post or video that I saw but it was about quantity vs. quality when it comes to creating content. It seemed so obvious but it was a bit of a block that I’d had for a really long time.
I was so caught up in creating so often that many of my posts sacrificed quality. Heck, there were some nights where I’d write a post in 15 minutes, right before I was going to bed because I told myself that I’d get a post out that day. It would be slapped together, rushed, and add absolutely no value to anyone’s life.
Why was I so caught up in how frequently I posted?
I guess I was writing for the search engines and I was writing to try to prove to myself that I could stay on a consistent schedule.
Those are HORRIBLE reasons for writing frequently.
Blogging should create value. Period. End of story.
There are only two reasons that I should ever create a new blog post… First, to share something of great value to the loyal readers that I already have (and to gain new loyal readers) and second to create value for myself.
What do I mean by creating value for myself?
A blog can be one of the best accountability tools available. If I commit to do something and I put it out there for the world to see, I now have a belief that my readers want to see me achieve what I committed to and that they will hold my accountable.
A blog also creates value for one’s self as an outlet… A place to vent, rant, bitch, whatever you want to call it. Even if no one reads my blog, getting my thoughts out of my head and in to something tangible that others can potentially read is valuable to me. It gets things off my chest, it clears my head, it allows me to move past whatever is going on in my mind.
So, that being said, my commitment to this blog and to LearnToBlog.com is to ONLY write something when I know it will create value. I will only write something if I have something to teach or something to vent. I will never write a blog post just for the sake of writing a blog post or to meet some posting quota that I make up for myself.
I want to share value, ideas, authenticity and vulnerability.
Authenticity and vulnerability are keys
Another “break through” I’ve had as of recently is the power of authenticity and vulnerability in relationships.
I have a relationship with you as a reader of this blog. I don’t want to hold back in that relationship. I want you to trust me, to feel like you know me and to see that I struggle often just like anyone else. I have dreams that still feel so distant and goals that I continue to fall short of.
In the name of authenticity, transparency, and vulnerability, I’m turning over a new leaf with this blog…
I will be putting things out there that scare the hell out of me to share publicly and you will learn insights about my failures, my successes, my struggles, and my competencies.
The Evergreen Wisdom podcast was a step out of hiding. It has become a new outlet to be open and share my thoughts. However, I’m going to take it even further on this blog.
For the sake of transparency, I’m going to adopt a strategy that many other bloggers have used to build trust and transparency. I am once again going to start sharing the income from my businesses. You’ll learn where my income comes from, where I struggle, and what’s working for me. I think many will be surprised at how many ups and downs I actually have.
Back when I ran Business & Blogs, I shared income reports and month after month I began seeing growth. I felt the accountability of knowing that others were watching. I stopped doing it, stopped blogging as often, and saw slumps in my income.
I’ll once again have that feeling of accountability as well as reason to never take my eyes of the numbers. As soon as I stop paying attention to what’s working and what’s not, I begin to wonder where my money goes each month. Creating income reports forces me to never take my eyes off of it.
In another attempt to be transparent, you can see my exact email list size. It’s in the top right sidebar. If you come to this page at any given time, you will see that number rise and fall. That is exactly how many subscribers I have, for better or for worse, it’s there for you to see at any time and it’s there for me to focus on making sure that number keeps going up.
So, in wrapping up this post… This blog is going to shift. This will be more of a journal to document what’s working for me and what’s not. It will document my growth or decline… And it will act as a sounding board for me to share ideas and to vent about what’s on my mind.
You can count on me to share openly and honestly. You can count on me to never hold anything back. And you can count on me to focus on value above all else.
I have no idea if this post is a rant or a value-added lesson. I just felt the need to share.
One final request that I have is that you, as a reader, be open to giving feedback to me as I grow. Leave comments and questions, share blog posts if you enjoy them, ask for support, offer support, and let’s create a community.
I want to help as many people as I can to grow and see success. It’s difficult to know how I’m doing without comments and feedback in the form of social media shares. So please, leave comments, let me know if you enjoyed a post or received no value out of it. It’s all valuable feedback to me and I welcome it all.
I have been coaching, and teaching for many years. I have seen some great companies, some good ones and some horrible ones. By horrible, I don’t mean the people. I mean the company structure, their philosophy, their setup in general. A company’s image is set by the company’s owner/s.
I decided to write this post, after an extremely weird experience I had lately with a company that sells fashion jewelry and goes into amazing lengths to advertize on social media. I found the product line interesting, so I decided to order a ring. Their prices are really cheap.
So, I went to their website, placed my order and received an email that promised shipping within 3 business days. 9 days later, I log in to their site again, (by the way their site stated that it was down during these 9 days), and find my order which states still processing. At that point I go to their Facebook page and write a complain. Guess what? They deleted it. That was my first red flag.I read many similar complaints on their page, which were unanswered too. One page fan even dared them to delete their complaint.
Then I proceeded to email the company asking about my shipping. I waited another three days, to receive a canned response. I had paid via PayPal, so I started a non-receipt claim, to which NOBODY from the company even blinked to post a response. Finally my ring arrived 3 weeks later.
So here is my advice to the company’s owners:
1. When you get paid for the goods that you sell, you absolutely HAVE to adhere to your written promises.
2. You MUST train your customer service department.
3. Your business’s success depends on returning customers. Being dismissive and plainly deleting posts and disregarding complaints, you say to the world that you don’t care.
4. In this worldwide competitive business and social media’s power, word gets out faster than you can blink and if you continue to treat unsatisfied customers this way, your business will not go very far.
5. Be open minded. Learn from the complaints you receive. Strive to be the best that you can EVERY SINGLE DAY.
6. It is not ALL about the money. INTEGRITY, HONESTY, GREAT CUSTOMER SERVICE & WORD OF MOUTH make or break a company.